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Curious about UM

What does a media agency offer? Buying, planning, content development, Yes & so much more. We do not restrict our capabilities by always staying curious and approaching every challenge with a creative, business solving solution in mind. We go beyond the expected, the traditional, the way things have always been done. UM is building the communications agency of the future.

We’re doing this with a group of multi-skilled UM-ers and a bunch of collaborative clients. UM partners with some of the most regarded, well known marketers and strategic thinkers in the world including Coca-Cola, ExxonMobil, Johnson & Johnson, MasterCard, Microsoft, Sony and L’Oreal.

As part of the Interpublic Group of Companies (IPG), one of the top three holding companies in the world, UM has the ability to tap into a wide range of resourceful services and organizations. We maintain over 150 offices in 130 countries, and employ 3,600 creative minds with our headquarters out of New York City.

While we can give you the same song and dance about our “full spectrum of services” (we know the other guys do), we would rather talk about how we are different. We focus on solving your business issues, developing creative ideas in collaboration with media owners and delivering surprising, measurable ROI results.  Our “Yes &” attitude answers your brief and goes beyond to give you something more than you expected.

UM Curious Minds for Surprising Results

2011 Award Wins

Cannes Media Lions

Fast Moving Consumer Goods
  • Gold: "The World's First Newspaper on 100% Recycled Print" –  Lodestar UM
Best Use of Integrated Media
  • Silver: "American ROM" – UM Romania

Festival of Media

Best Event/Activation
  • Commended - IUM Sweden

Effie Awards

Australian Effie
  • Shortlisted, New Product or Service: Magnum (Chasing Magnum Gold)
  • Shortlisted, Food: Magnum (Chasing Magnum Gold)
  • Shortlisted, Consumer Goods: Xbox (Austalia Kinects)
Peru Effie
  • Silver (Topline Arcor)

North America Effie
  • Gold, New Product or Service: Microsoft Bing (Breaking the Google Habit: Time to Stop Searching and Start Deciding)
  • Silver, Telecom Services: Verizon Wireless (Power trumps pretty)

ARF David Ogilvy Awards

  • Gold, Microsoft Cloud (UM San Francisco)
  • Silver, Pure Michigan (UM Detroit)

More Awards

  • Media Abby - 1 gold, 6 silvers, 2 bronzes (Lodestar UM)
  • Crystal Awards - Silver, Coca-Cola (UM Dubai)
  • Danish Digial Awards - Four awards (IUM Denmark)
  • Clear Channel Outdoor Planning Awards - H&M (win), Cadbury (commended) (UM London)
  • Marketing Week Engage Awards - Silver, XBox Halo (UM London)
  • Danish Internet Awards 2011 - Search Marketing Agnecy of the Year, Digital Media Agency of the Year (IUM Denmark)
  • NC Awards - Best Media Agency, Best Product Placement (UM Italy)
  • PlakaDiva Award - Best Strategy, Beck's (UM Germany)
  • Eurasia and Africa Media Awards - Coca Cola (UM Morocco)
  • Muppi Awards - Silver, Special Projects, SAB Miller (UM Colombia)

2009 - 2010 Award Wins

Cannes Media Lions

Best Use of Ambient Media
  • Gold: "Check Them!" Testicular Cancer Awareness – UM Macendonia
Best Use of Television
  • Silver: "12 Chimes of the Bell," MasterCard – UM Spaina
Best in Cinema
  • Bronze: "Boyelya," Johnson & Johnson Baby Oil – UM Philippines
Best in Mixed Media
  • Bronze: "The Power of Nano Innovations," Tata Motor Car - Lodestar Universal India
Young Media Lions
  • Gold: Tristan Burrell and Lauren Cassar - UM Australia

Festival of Media

Best Use of Search
  • Winner: "Windows OneCare Accolades," Microsoft – UM NA
The Jury Award for Creativity
  • Winner: "Check Them!" Testicular Cancer Awareness, UM Macedonia
Best Use of Content
  • Honorable Mention: "Grand Slamb for Aussie Lamb," Meat & Livestock Australia – UM Australia

James E. Burke Marketing Awards (Johnson & Johnson)

Best Integrated Campaign
  • Global: "Thanks, Mom" Olympic Campaign
Best Social Media
  • Global: "SPLENDA MIST on Facebook, " SPLENDA Brand Sweetener
Best Internet
  • Global: "CRM Program," ACUVUE Brand Contact Lenses
Best TV/Film
  • Global: "Couples," KY Brand
Best Big Idea
  • North America: Listerine Antiseptic Nighttime
Best Multicultural
  • North America: "The Color of Flawless Skin," AMBI Skincare
Best Print/Press
  • North America: "KY/Cosmopolitan" – KY Brand

Effie Awards

Euro Effie
  • Overall - Grand Prix: "Believe," XBOX Halo 3
  • 360–Degree Integration - Gold: "Believe," XBOX Halo 3
Hong Kong Effie
  • Overall - Grand Prix: "One Dollar Does Matter," Welcome Supermarkets - UM Hong Kong
Travel Category
  • Global - Silver: "New Cabin Designs," Cathay Pacific – UM Hong Kong
  • Beverages Category - Bronze: "Enlightenment on Tea Appreciation," Coca-Cola Nestea – UM Hong Kong
US Effie
  • Brand Experience - Silver: "U.S. Army/Halo 3," XBOX Halo 3 – UM US
  • Consumer Electronics - Bronze: "HDNA," Sony Electronics – UM US

Internationalist Awards

Innovation in Media Awards
  • Silver: "Happiness Factory," Coca-Cola - UM Spain
  • Silver: "Reality or Fiction," XBOX - UM Spain
  • Bronze: "Breakthrough Mobile Program Engages Youth Audience," MasterCard
  • Honorable Mention: "Social Media Frenzy Tapped to Fuel Online Launch," MasterCard
2009 Agency Innovator
  • Daryl Lee, UM President Head of Global Strategy

Media Federation of Australia Awards

Best Integrated Campaign
  • "Rexona Greatest Athlete Australia," Unilever – UM Australia
Best Long Term Evolving Campaign 2008/2009
  • Magnum

MEDIACAT Felis Awards

Agency of the Year: UM Turkey
  • UM Turkey
Best Use of Magazine
  • Ülker

FLE Media Award in Prague

Best Use of Radio
  • Brielle," SAB Miller Brand

Advertising Age

Women to Watch
  • UM US President Jacki Kelley
Agency "A" List
  • Comeback Agency of the Year

OMMA Awards

Best Integrated Online Campaigns/Media & Entertainment
  • "District9," Sony Pictures, UM US

OMMA Awards

Scripted Television
  • My Boys Integrated Campaign," Nationwide and Turner Entertainment – UM US

Adweek/Mediaweek


Media All-Stars
  • Executive of the Year: UM Global CEO Matt Seiler
Agency Of The Year
  • U.S. Media Agency of the Year

2011 Business Wins

  • ExxonMobil Global Media 
  • Chicco
  • US Army business renewed
  • Sony business renewed
  • Cargill Salt

2010 Business Wins

Global

  • Burberry (US, EMEA, APAC)
  • Ecco Clothing
  • Mastercard Global Consolidation

NA

  • Ethan Allen
  • Well's Fargo
  • L'Oreal expansion to include all US TV Buying
  • Mastercard
  • Free the Children - assumed media and promotional responsibility as a pro-bono service

EMEA

  • Adriatic BST (Slovenia)
  • FroSTA (Austria)
  • Rekord Fenstar (Austria)
  • Nokian Renkaat (Finland
  • Embratar Part (Portugal)
  • Unite (UK)
  • Metropolis Records (UK)
  • South African Tourism Group (South Africa)
  • Ania Insrance (Italy)
  • Desigual (Italy)
  • Safilo (Germany)
  • Bofrost (Germany)
  • Razor Toys (Germany)
  • M Igauldad (Spain)
  • RedTrabaia (Spain)
  • BIVB (France)
  • Cyprus Tourist Board (Greece)
  • Sharp Electronics (Netherlands)
  • Full Tilt Poker (Norway)
  • McDonald's (Croatia)
  • Anacom (Portugal)
  • Bang & Olfsen (all of EMEA)
  • Fiorucci foods (Italy)
  • Doc Morris (Germany)
  • City Press (South Africa)
  • Marie Curie (UK)

APAC

  • Founder Group (China)
  • Panasonic (Australia)
  • The New Straits Time Press (Malaysia)
  • Galaxy Macau (Hong Kong)
  • Haagen Daz (Japan)
  • Coca-Cola (India)
  • Mars Japan Limited (Japan)
  • Ministry of Home Affairs (Singapore)
  • Bank of China (China)
  • dmg Radio (Australia)
  • SCA Hygiene (Thailand)

LATAM

  • Minstry of Economic and Social Inclusion, Ministry of Urban Development, Republic's Vice Presidency (Ecuador)
  • LG Digital (Chile)
  • Riply (Chile)
  • Coca-Cola (Domincan Republic)
  • Cadbury (Domincan Republic)
  • MasterCard (Domincan Republic)
  • Casino Parque Hotel (Uruguay)
  • Panasonic (Australia)
  • Sernatur (Chile)
  • Lab Merk (Chile)
  • ChileProveedores (Chile)
  • Terra Digital (Chile)
  • Sonria (Colombia)
  • Makro (Sonria)
  • Tetrapack (Colombia)
  • Pavco (Colombia)
  • Alegria Activity (Colombia)
  • Artefacta (Ecuador)
  • GamaTV (Ecuador)
  • Allianz (Argentina)
  • Patiodeautos.com (Ecuador)
  • Siegfried Lab (Ecuador)
  • Texicorp (Ecuador)
  • Familiar Medical Point (Ecuador)
  • Multitrabaios (Ecuador)
  • Parex (Chile)
  • Marina Arauco Mall (Chile)
  • Jack Daniel's (Chile, Argentina)
  • Nextel (Chile)
  • BCSC (Colombia)
  • Central University (Colombia)
  • Falabella (Colombia)
  • DirectTV (Colombia)
  • BCSC (Colombia)
  • Microsoft (Argentina)

2009 Business Wins

Americas

  • BMW
  • Mini
  • Charles Schwab
  • Six Flags
  • Applebee's
  • Nationwide
  • La Red
  • Banco Provincia
  • Alcatel Lucent
  • Farmacity
  • Chrysler
  • Dyson

APAC

  • Texas Instruments
  • Chinese Center for Disease Control and Prevention
  • Charles Schwab
  • Target
  • China Soong Ching Ling Foundation
  • Temix
  • Farcent
  • Australian Government
  • Ministry of Justice Investigation Bureau

EMEA

  • Dr. Scholl
  • Dairy Crest
  • Star Tour
  • Frosta
  • Carbon Trust
  • Boehringer Ingelheim
  • SEAT

Our Corporate Headquarters

New York (Global) • London (EMEA) • Singapore (APAC) • Toronto (Canada) • Miami (LATAM)

Contact

100 West 33rd Street, 8th Floor, New York, NY 10001 • 212.883.4700 • www.umww.com
News Business • Jennifer Hohman: Jennifer.L.Hohman@umww.com

Press Inquiries • Theresa Nasi: Theresa.Nasi@umww.com

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